Behind the Red Leaf: Field N' Forest

You may recognize the famous reddish orange leaf of the Field N’ Forest® logo but you may not know the story behind it. The brand we know today wasn’t always Field N’ Forest®. This story starts many years ago with a partnership between Blain’s Farm & Fleet and Mills Fleet Farm. Together they developed the brand Work N’ Sport® as a private label footwear & clothing brand for both stores. From that early trial, Mills Fleet Farm created a new brand from Work N’ Sport® and named it Field N’ Forest®. Born in 1982 to what we know today, the name has always been associated for its rugged durability and affordable pricing. Field N’ Forest® products can be found in almost every department.

Our shoppers buy Field N’ Forest® because they know it’s a well-crafted product, typically priced lower than the competition. Our workwear and denim is made to be tough and long lasting but at a fraction of the competition’s price. Those who know value, wear our Field N’ Forest® work boots. Our work boots are famous for being comfortable and made from quality craftsmanship. Since Field N’ Forest® is Mills Fleet Farm’s own brand, we have the ability to stock hard-to-find sizes like big men’s 50 x 32 jeans and size 13EE work boots. Besides finding Field N’ Forest® in Clothing & Footwear, you can find the red leaf logo in the Sporting Goods department. It seems only ‘natural’ for Mills Fleet Farm to create products meant for the Great Outdoors. Almost everyone in the company is an outdoor-enthusiast, so the development of supplies meant for the outdoors makes sense. While ‘hunting’ in our Sporting Goods department, you’ll find deer minerals and more.

From priced-right denim to deer minerals, Field N’ Forest® has ‘affordable quality’ written all over it. No matter which Mills Fleet Farm you shop at--on land or online--you’ll find products across the store with the red leaf on it.